Diversity, equality and inclusion (DEI) have never been so important in organizations and yet many feel inadequately prepared. In this guide, the authors combine their expert knowledge to provide a practical approach to bridge this skills and knowledge gap for those delivering Internal Communications. Navigating DEI language can be difficult, but Building a Culture of Inclusivity will help Internal Communication professionals, HR and business leaders engage employees in driving culture change to ensure everyone feels valued and like they belong.
This book provides a roadmap to manage tangible change consistently throughout the year and techniques that avoid inauthenticity. It also explains how to identify and move away from performative tokenistic actions and biases to help develop effective deliverables that help every colleague in their organization feel included. This book offers support for conversations with leaders to help them drive the diversity agenda and understand the importance of cultivating a culture of inclusivity across their workforce through their internal communications.
Inherently practical, Building a Culture of Inclusivity provides case studies of exemplar DEI communications, exercises for self-assessment and templates to complete to identify goals and strategies. Written by two experienced Internal Communication Professionals, this book will help you understand how to construct and sustain an inclusive workplace where progress leads to results.
2: The importance of building trust in cultivating inclusive cultures
3: Building leadership capability to impact and influence cultural change
4: Understanding biases, the benefits and pitfalls
5: The role of the Internal Communication Professional in DEI
6: The 4A Framework to move DEI from performative to performing
7: The stages of the Diversity Continuum to assess present state
8: Focusing on the Conversation versus the Campaign
9: Big D – Diversity and what do the terms really mean?
10: Inclusive language and why the words we use matter
11: How to build an inclusive engagement plan for DEI
12: Best practices to develop and communicate your DEI Strategy
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