Strategic Employee Communication

<p></p><p>1. The incoherence of a solid organizational culture for liquid employees.-&nbsp;2. Bodymedia theory: a value proposition for organizational culture.-&nbsp;3. Organizational ethics: the challenges faced by communication and culture to&nbsp;change behaviours.-&nbsp;4. Leadership communications with an appreciative approach in&nbsp;a participative culture.-&nbsp;5. WhatsApp and the mediatization of informal communication&nbsp;in organizations.-&nbsp;6. Diversity Management: an overlook on Brazil's largest companies.-&nbsp;7. Behind every engagement there is always a good story.-&nbsp;8. Employer branding, employee value proposition and employee experience: New approaches for people management in organizations.-&nbsp;9. Internal Communications Flourishes at the Grassroots: The&nbsp;Growing Importance of Managers in Employee Engagement.-&nbsp;10. Work, motivation and Monday mornings.-&nbsp;11. Building trust from the inside out: employees and their power of influence, by DanielaSandrini Bittencourt Ferreira.-&nbsp;12. Leadership communications, dialogue and communications areas: new paths for employee communications, by Viviane Regina Mansi.-&nbsp;13. Social Team Building as a practice of corporate values to achieve engagement.-&nbsp;14. Humanized employee communications: the possible contributions of public&nbsp;relations in the BIOFAST Group experience.-&nbsp;15. Employee Communications Management: the role of planning and communication channels.-&nbsp;16. The maturity matrix for employee communications: paving the way for a new model of organizational communications.-&nbsp;17. Planning and Measurement: Propositions for the Strategic Work of Employee Communications.-&nbsp;18. Communications measurement as a key-factor for organizational strategy&nbsp;success.-&nbsp;19. On the Imperative of Planning Employee Communications: Theoretical&nbsp;Considerations and the Case Study of Vale.-&nbsp;Chapter 20. Simplification to drive relevance: GE’s moment of ‘lettinggo'.- 21. Communications agencies in practice: reflections and stories&nbsp;from working with clients in employee communications projects.-&nbsp;22. On employee communications channels and campaigns.-&nbsp;23. Corporate mobile communication: challenges and reflections in an environment of connected employees.-&nbsp;24. An employee communications strategy to support the launch of a new business strategy.-&nbsp;25. Rituals and the leaderships: cases of strategic use of communication campaigns for the employees.</p><br><p></p>