Jie Cao
E-Commerce Big Data Mining and Analytics
Paperback Engels 2024 9789819935901
Verwachte levertijd ongeveer 9 werkdagen
Samenvatting
This book seeks to give readers with a preliminary but critical introduction and summary of e-commerce and big data analysis. This book introduces how to achieve data acquisition and pre-processing. Specifically, this book provides three representative and interesting scenarios to demonstrate the application of e-commerce and big data analysis, i.e., trajectory big data mining technology, e-commerce fraud and anti-fraud, and recommendation system. Also this book provides the basic and illustrative operation steps of python programming language for e-commerce and big data analysis. By reading this book, readers can learn the basic concepts and principles of e-commerce and big data analysis.
Specificaties
ISBN13:9789819935901
Taal:Engels
Bindwijze:paperback
Uitgever:Springer Nature Singapore
Lezersrecensies
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Inhoudsopgave
<div>Introduction to e-commerce big data mining and analytics.- Acquisition and preprocessing of e-commerce big data.- E-commerce trajectory big data mining technology.- Fraud and anti-fraud on e-commerce platform.- Design of recommendation system on e-commerce platform.- Case study.</div>
Rubrieken
- advisering
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- communicatie en media
- economie
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- inkoop en logistiek
- internet en social media
- it-management / ict
- juridisch
- leiderschap
- marketing
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- ondernemen
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